Has anyone seen the back cover ad on this week’s Newsweek? I just noticed it today, it’s a Toyota ad that features Bike Polo. I just googled it, and I guess it made its way to a few bike blogs. Have a look, it takes an extra-special corporate mind for this one:
This isnÃ¢â‚¬â„¢t your average family vehicle, itÃ¢â‚¬â„¢s an adventure machine designed to the exact specifications of those families who are on the move, all the time. With its sliding second-row seats, which allow easier access to a roomy third-row seat, and an available 10,000-lb. towing capacity. 2008 Sequoia is up for anything but the ordinary, whether itÃ¢â‚¬â„¢s a weekend in search of the perfect wave or a long journey up the mountain in search of fresh powder.